Edexcel A Level Business Theme 4 - 4.1.1 Growing economies
This three lesson bundle covers 4.1.1 Growing economies area of the specification. We start by looking at what an economy is and how it is measured. Then we move on to looking at examples of emerging economies such as the BRICs and MINTs.
In the second lesson we look at a case study on Lucozade attempting to challenge Coca-Cola in the USA, students then attempt a question on this, with guidance on how to achieve marks for knowledge, application, analysis and evaluation. Once they've answered, we look at an example model answer which students can aspire to when peer assessing and making improvements.
A case study on Mark's & Spencer entering India, again with guidance and and a model answer for students to look at for marking.
In the third lesson, students look at how China's growth affects UK businesses, a model answer to look at to develop exam technique.
Colourful, concise and engaging slides!