1.2.10 Alternative views of consumer behaviour - Theme 1 Edexcel A Level Econ
This lesson introduces learners to different views of how and why consumers behave the way they do, we are not 100% rational as humans and we look at some engaging examples of why. Some consolidation activities followed by an exam style question on the Help to Buy scheme in property & rental market (where alternative views might be considered). A model answer is provided and marking grid for students to peer assess and make improvements to WWW and EBI.
Colourful, concise and engaging slides!